Alt Editor

Role

Product Design, Interaction Design

Team

PD 1, FE 1, BE 1

Timeline

2022–2023

Platform

Web Application

01 / OVERVIEW

THE
CONTEXT

Alt Editor is a web-based subtitle editor designed to serve two distinct user groups with a single interface. It aims to innovate the traditionally slow subtitling process with three goals:

  • AI Automation: Automate subtitle creation.
  • Beginner Accessibility: Enable obstacle-free completion of the first subtitle.
  • Power User Efficiency: Provide keyboard-centric fast editing workflows.

The core challenge was guiding novices while not hindering experts within a single interface.

02 / CHALLENGE

PROBLEM &
CONSTRAINTS

Traditional subtitling is slow and complex, requiring transcription, timecode adjustment, and verification. I had to satisfy two conflicting user needs:

Beginners

  • Struggle with workflow
  • High entry barrier
  • Prefer mouse interaction

Power Users

  • High repetition fatigue
  • Resort to workarounds if unsupported
  • Prefer keyboard interaction

Additionally, I had to resolve browser/OS reserved key conflicts while serving both groups in one product.

Single Interface, Dual Flow

Beginner Flow
Mouse-Centric
Mouse Click
Button Guide
Onboarding
Power User Flow
Keyboard-Centric
Keyboard Shortcuts
Command Palette
Hint Bar
Single Unified Interface
Separated by behavior pattern, not by UI

03 / PROCESS

KEY
DECISIONS

Analyzed competitors (Subtitle Edit, Vrew) and professional workflows. Established the principle: "Separate flows by behavior, but keep a single interface."

1. Beginner Flow (Mouse-centric)

  • Intuitive Layout: Core actions (timeline, merge/split) fixed at top/near timeline.
  • Click-Only Completion: Designed to complete "Navigate → Select → Edit → Export" with mouse only.
  • Onboarding: Overlay and short guide video to show clear starting point.

2. Power User Flow (Keyboard-centric)

  • Alt Shortcuts: Designed Alt-based set to avoid browser/system conflicts.
  • Two-Hand Pattern: Distributed keys for seamless Typing ↔ Play/Pause ↔ Timecode adjustment.
  • Learning: Persistent shortcut hint bar to induce natural learning.

3. Web Constraints & Visibility

  • Simplified State: Visible selection, modification status, and export readiness at a glance.
  • Combined Solution: Alt mapping + Context Menu + Real-time Chatbot.
  • Progressive Disclosure: Core features first, advanced features revealed by proficiency.

4. Resolution & Adaptability

Although mobile support was excluded, I conducted user research to ensure usability on small laptops (e.g., 13-inch screens) and designed the interface accordingly.

Alt Editor XGA Design (1024x650)
1024x650 (XGA) Resolution Design
Alt Editor Responsive Design
Responsive Design across 4 Breakpoints

Web Constraint Solutions

⌨️
Alt-based Shortcuts
Avoid browser/OS conflicts
📋
Top-left Context Menu
Consolidate key functions
💬
Support Chatbot
Real-time assistance

04 / OUTCOME

IMPACT &
RESULTS

Achieved ~3,000 cumulative users. The editor structure and shortcut system became the foundation for the SUBUP Workspace translator editor.

Impact & Limitations

  • Organizational Impact: Unified flow, Alt shortcuts, and state visibility designs reused as reference.
  • Limitation: Improved expert speed, but failed to data-validate beginner completion rate.
  • Regret: Deprioritized beginner error recovery (Undo/Redo) and save funnel optimization to solve browser constraints.

Key Learnings

  • Constraints First: Map browser/OS reserved keys early for consistent design.
  • Observability = Outcome: Prepare logs/event maps before features to track real-time funnels.
  • Separate Mechanisms: Beginners need guardrails (modals, chatbot); Experts need efficiency (shortcuts, menus).
Total Users
~3,000
* Cumulative metric

Key Learnings

1
Surface Constraints Early
Map browser/OS reserved keys upfront
2
Observability = Outcomes
Build logging & admin first
3
Separate Help/Speed
Guardrails for beginners, shortcuts for experts
Next Project

Client Website Collection

View Case Study